Business Starting Grants - What is the best method to advertise a new notary business in California?

What is the best method to advertise a new notary business in California?

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Try the internet. Pay for search engines to include you in listings, preferablly Google. Make your business information available in phone books/newspapers (Dex, Yellow Pages, LA Times, ect.). Make business cards and post them at places where there are bulliten boards for businesses. (Walmart, restaurants, ect.) And if you're desperate, make magnets and put them on the pumps at gas stations. It works well. ;)
Some marketing tips: 1. Direct mail. Prepare a well-crafted brochure and send it to your target markets in Sunnyvale. Find a vendor in your area renting mailing lists of business establishments or take the time and go over the yellow pages and get their contact information. You can read more of how to use direct marketing strategies here http://www.powerhomebiz.com/marketing/direct.htm 2. Publicity. Publicity can oftentimes be more effective than advertising. Not only is it cost-effective (oftentimes you are paying for nothing), but also people are apt to remember an article about your business rather than advertising. People find a write-up or special feature about a business more credible and objective than a paid advertising. Publicity also reaches a wider audience: if you are lucky, the national media might even pick up your story. Contact an editor of your local newspaper and pitch your story. Read the article "Leverage the Power of Publicity for Your Small Business" http://www.powerhomebiz.com/vol27/leverage.htm 3. Press releases. Send out press releases through your local newspapers about your business. Whether it is about your story or about a sale you are offering, press releases can be very good exposure for you. You can read more about how to harness press releases for your business here http://www.powerhomebiz.com/marketing/public%20relations.htm 4. Use the Internet. The Web can be your online brochure. You can use it to refer your potential clients for more information about your business; and it could also generate clients for you directly. Some of your potential clients may be looking to the Web for a floral designer, and you need to have a strong presence there as well. 5. Network. Join and be active in your local business organizations, chamber of commerce, etc. Increase your visibility in the community. You can find more information on networking here http://www.powerhomebiz.com/marketing/networking.htm 6. Word of mouth. This is the best form of advertising for your business - afterall, it is free. Read "Secrets of Word Of Mouth Marketing" http://www.powerhomebiz.com/vol154/wordofmouth.htm
Meet and Greet / Stop by small businesses with card in hand just introducing yourself. Small business owners work strong on networking, a lot of times if they like offering up your name to someone in conversation can have dual benefit for the and they know it. Good Luck!